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MCM brand was founded in Munich in the 1970s, is the founder Michael Cromer. At that time the brand logo became popular in the 1990s and slowly subsided. In 2005, the South Korean businesswoman Sung-joo Kim bought the brand and want to restructure the brand past style. Kim has invested 100 million dollars to rebuild MCM brand, inviting former global creative director of Adidas Michal Michalsky as a brand designer, brand activation German heritage. mcm online shop
So far, MCM in South Korea has achieved great success, a single license for operating income reached 100 million U.S. dollars. Brand shops in Korea amounted to 85, 90% of annual revenue from Asia.
Kim's next goal is to conquer the Chinese market, the brand has set up retail stores in Shanghai and Beijing in the near future will open stores in more than 30 regions. Kim said she hopes to make retail stores in five years to 100, up to 10 billion dollars in annual revenue. She also said: "MCM brand from Germany, our creative director is also German, our products in Germany, mcm backpack uk Italy, South Korea has a production, so we are a German brand." But in recent years, Korean culture produced in Asia great influence, whether it is fashion, music or even shape are loved and imitated by many Asian countries. In this respect, MCM as a German brand, while creating a brand with a distinctive Korean-style attraction.
Fine leather goods brand MCM announced the latest autumn and winter product line for 2011, and in its 35 year anniversary will be warm all the way to continue to Munich. MCM, was born in 1976 in the historic city of Munich, Germany, and always will be superb technology and efficiency combined. Inspired by the birth of the brand Jieao innovative ideas outstanding era. MCM year 2011 autumn and winter series, the perfect interpretation of tradition, quality and innovation.
Light of heaven and earth, the gathering place called the world's first-tier brand boutique mall in Beijing in April ushered in a heavyweight world famous brand - German classic fine leather goods brand MCM. On April 20 ribbon-cutting ceremony MCM Sunbeam boutiques, international line actress Miss Zhao Wei went to the site, and Ms. SungJoo Kim MCM Global CEO and Chairman, MCM creative director Michael Michalsky, head of the German Embassy in Beijing, Beijing Chaoyang District 0 -, vice chairman of Shin Kong altogether witness this memorable moment for Shin Kong boutiques overflow golden flash adds brilliance! Meanwhile, in order to welcome the arrival of this year's 35th anniversary of the establishment of the brand
What color is the latest summer 2014 mcm backpack better with clothing?
MCM season highlight diverse product structure and sleek, innovative and fresh through the details of the design will be the perfect combination of classic and sophisticated styling. The 2011 winter series, the men still followed the classic section of the package of ideas, to highlight fashion men's calm, mature taste for the purpose. BONAVENTURA men's products meet all the needs of urban life, it looks fresh and capable. Black leather weekend bag design is simple and elegant, cheap mcm bags uk ideal for a casual men's clothing when traveling, look natural and comfortable. Still using black leather briefcase has a classic design and superior materials of choice are successful men. Dark brown envelope bag and briefcase has a unique design that looks casual but yet big Fanggao Ya.
Become a global royalty, famous stars and celebrities MCM respected brands in the classic meaning of its brand heritage and noble qualities, while innovate, improve, combined with Michael Michalsky, Richard Woods, Patricia Field and Craig Redman, including top international fashion designers and artists of the creative vision for the global elite and professionals, re-create the modern, youthful and full of innovative design.
MCM in Berlin, Dusseldorf, London, New York, Beijing, Shanghai, Hong Kong, Seoul has the world's major cities and boutiques cheap mcm backpack. Meanwhile, the well-known branded goods purchased from retailers also an important market for the U.S., UK, Dubai, Italy, Russia and Germany within. Specifically designed for the 21st century traveler MCM will be sleek design and durable materials combined, varied styles to meet every need. Bag styles ranging from classic brown markings, to the use of strong colors and styles superior results. The brand owns many exquisite handbags, practical and fashion luggage bag, functional business bags, soft and stylish small leather goods and other products, all of which are used, such as leather, fabric and style unique style of leather.
Opening day, thousands of customers to patronize the Entertainment Building Located on the ground floor flagship store, a lot of people to see the idol Rain style.
2014 new luxury brand mcm latest market strategy in Asia
In addition to MCM, "City Hunter" where there are a lot of product placement: Maserati sports car, CANTATA coffee ......
Many Chinese drama fans, and later found "Nana had turned the coffee tastes better ad ah," Yes, this is the brand of coffee spokesperson Lee Min Ho.
Television show, actor Nana repeatedly mentioned the coffee good to drink, so many viewers are curious why Nana the coffee tastes better? How has stressed coffee? Originally, these are paving the way until ninth episode mcm bags uk, viewers found that this is CANTATA instant coffee.
This coffee ad, to and fro to appear, people will not want no attention. Because it is related to the story, this placement is no longer distasteful. "Korean advertising insert is really subtle ah, not looking really see. Screenwriter really talented." Netizen lamented, shooting angle, "kimchi country" just the right placement and time well, fond of children, not too naked, is not annoying.
It is said that because of "City Hunter", some extreme people who do not like to drink coffee have a compulsion to buy a box of CANTATA back, Jin Nana to see exactly how the coffee tastes better. The CANTATA coffee sales on ebay is quite popular, it can be seen from the evaluation of the buyer,mcm backpack there is a considerable number of people are directed at Lee Min Ho and "City Hunter" to go. Although the buy a home, some people do not like the taste of coffee CANTATA, but because there is "emotion of hundred points on the inside", drinking good mood.
Reporter Comments: Compared with traditional advertising, product placement does not have the charm of traditional advertising: less investment, high visibility, to impress people, moisten things silently. However, the domestic film and television drama, often because of "embedded advertising practices stiff, forced the audience to accept the larger" and subject to some audience questions and accusations. Compared with Korean, Chinese drama ability "to incite desire to buy" really bad, maybe, "City Hunter" in the fashion brand placement experience is worth learning.
April 's most popular tourist shopping mcm backpack
mcm backpack without a doubt is the brand 's flagship style, is a popular South Korean emerging luxury backpack, unique style quickly became popular UK, USA, Japan and other markets , but also the favored choice of many stars , we have to share with you pop over to mcm the four major characteristics of such a classic and stylish backpack, exactly Which best-selling in the UK ?
mymcmuk.com backpack series phones to three main styles mcm backpack zip stark studded / mcm drawstring closure with belted flap/2012 london olympic flay mcm back, from sales ranking analysis, we recommend 3 April selling mcm backpack for you
1.fashion mcm medium backpack purple drawstring closure with belet flap
Popular features , sexy enchanting purple , 100% of the market dazzling colors, from the visual aspect , youthful women will undoubtedly become the most popular purple top -selling product , the classic design style, combining the leisure and fashion dripping every minute , able to youthful young girl 's vision and unique fashion show perfect, practical and compact pocket design is an important feature
2.hot mcm pink stark backpack all over studded medium
Dissatisfaction with the stud on the back of the backpack is a highlight of this style , and the other is the market popular hot pink colors, the best choice for an elegant , quiet lady
3.unique mcm backpack stark 3 row studded medium black
Unisex black mcm backpack in the streets is a common purchase majority are men .
mymcmuk.com mcm uk online shop will collect more of your backpack to share the latest mcm brand like a friend , high quality, low price, free shipping, happy shopping .
unique mcm backpack in the UK popular four essential characteristics
mcm is an emerging trend travel, luxury fashion type , origin Germany, after the acquisition of the famous Korean businesswoman , starting in 2013 mcm backpack & mcmbags wave of popular upsurge , including a number of big names have opted for a very stylish mcm out essential bag, what is the reason mcm become the focus of the trend, popular in the streets of the UK ?
As a professional mcm backpack uk online shop, fashion news also concerns one of our important work , we believe , the first mcm backpack 's unique design , and other bags have the same appearance, but details of the deal very wealthy mcm own style , there is a bronze medal on every product , marked with a unique number . Only a very small number of international big names , will own every product in a different encoding , so MCM every product will be like a work of art is very delicate, precious.
High quality cheap mcm backpack is a great choice of materials , Assistant successful , high-quality pu leather & pvc leather is very soft, comfortable , durable , practical and versatile . MCM of all products using the highest quality materials, workmanship , purses using only the most advanced materials , leather is soft, durable, waterproof and can withstand UV rays ; Even the decorations are lined with waterproof , and after dyeing, You can prevent fading .
Another feature is handmade, not only has unique characteristics , there is no market price is more the effect of a factor mcm extremely expensive luxury handmade on a pro
mcm star effect , is a factor many fans to follow
About four questions mymcmuk.com-mcm brand online store solution
mymcmuk.com, British specialty retail new brand mcm backpack & bags online shop, mainly to provide an authoritative online trading platform, the newest mcm backpack & mcm bags and mcm wallet keep you updated , hundreds of high -quality products to achieve efficient online transactions.
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The sale of the product is genuine ? Supply channels where ?
Supply in China 's famous luxury bag survival base in Guangzhou , where the convergence of many luxury brands worldwide factories, without exception , mcm brand manufacturing plant is here, we have the most convenient delivery channels , of course, the prices here lower than the market 50% discount, for questioning the quality of products , we can not guarantee the origin of each product are 100% authentic , but we can guarantee the quality of our products can definitely make you satisfied , and you can enjoy a 50% market retail prices.
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Our shop mainly for the UK regions , such as : london / birmingham / glasgow / manchester and many other popular cities , as more customers bag new era
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